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The #1 Food App for 2026
Stop Scrolling.
Start Cooking.
Turn viral videos into tonight's dinner. Import recipes from TikTok & Instagram instantly, and cook with your AI sous-chef.
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Creator Economy
The magic is in the Import.
Stop manually writing down ingredients. Use our AI to instantly convert any social media video into a structured, cookable recipe.
Import from Social
Paste a video link.
Get a recipe instantly.
Flav's AI watches the video for you, extracting ingredients, steps, and timings in seconds.
Supports Instagram Reels, TikTok, and YouTube Shorts
Everything you need to
cook confidently
From the first spark of inspiration to the final garnish—Flav is your sous-chef for every step of the journey.
For You Feed
Discover Recipes
Swipe through endless cooking inspiration. Every video is a complete recipe you can actually make.
Cooking Mode
Cook Step-by-Step
Follow along with timers, ingredient lists, and clear instructions. Cooking mode guides you through every dish.
AI Assistant
Ask Flav AI
Stuck on a step? Get instant tips, substitutions, and answers from our AI cooking assistant.
For Creators
Turn your passion into
a career.
Flav isn't just for sharing—it's for earning. Build your brand with professional tools designed for food creators.
Monetize Directly
Earn from tips and premium recipe subscriptions.
AI-Powered Creation
Turn a video into a structured recipe in seconds.
Detailed Analytics
Understand your audience with pro-level insights.
How it works
From hungry to cooking in under a minute.
Step 01
Discover
Swipe through personalized recipe videos tailored to your taste
Step 02
Save & Cook
Save recipes and cook with step-by-step guidance and timers
Step 03
Create & Share
Upload your own recipes and grow your following
Beta
Reach food lovers where they're hungry to discover
Advertise on Flav to connect with an audience actively looking for their next meal.
- In-feed promoted recipes
- Creator partnership campaigns
- Dietary & flavor-based targeting
- Brand-safe environment
Frequently asked questions
Everything you need to know about Flav.
Flav is the #1 short-form video app built specifically for food lovers, rated 4.9 stars across 15,420+ reviews. Unlike general-purpose social platforms, Flav combines swipeable recipe videos with a structured cooking mode featuring built-in timers, ingredient checklists, and an AI cooking assistant. The average Flav user discovers 12 new recipes per week — 3x more than on traditional social media.
Flav's cooking mode transforms any recipe video into an interactive, step-by-step guide. When you tap 'Start Cooking', each step is displayed with integrated timers, a real-time ingredient checklist, and portion scaling. You can also ask Flav AI — our built-in cooking assistant — for instant substitutions, technique tips, and nutritional information without leaving the recipe.
Yes. Flav's AI-powered recipe import tool converts any public Instagram Reel, TikTok video, or web recipe into a structured, cookable format in under 10 seconds. The AI automatically extracts ingredients, cooking steps, estimated times, and nutritional data — no manual data entry required.
Yes — Flav is free to download and use on iOS and Android. The free tier includes unlimited recipe discovery, cooking mode, and the AI assistant. For creators, optional Verified ($7.99/month) and Pro ($19.99/month) subscriptions unlock monetization features with industry-leading 90–97% payout rates, a verified badge, and advanced analytics.
Food creators on Flav earn through three revenue channels: direct viewer tips, premium locked recipes, and brand partnerships. Flav's payout structure gives creators 90–97% of revenue — significantly higher than the estimated 50% industry average on competing platforms. Creators can enable monetization after reaching 100 followers and receive weekly automatic payouts via direct deposit or PayPal.
Ready to cook?
Join millions of food lovers and start your journey today.
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